Guardian Early Learning Group provides innovative curriculum, out-of-the-box teaching, and state-of-the-art facilities in over 55 centres across Australia. With a new centre opening in a hard to reach market, Guardian and Slingshot Sydney have partnered up with Reach Media to drive awareness of the newly opened early learning centre in Barangaroo, Sydney.
Taking a cue from our previous successful campaigns for Guardian Early Learning Group, we launched a highly targeted local area marketing campaign throughout the cafes within the Barangaroo area. Our exclusive Barangaroo café network then hand delivered our feel good advertising to the busy office workers and business professionals while they were taking some time to relax and able to explore the concept of sending their kids to the newly opened childcare centre within walking distance of their offices.
